Twice’s swish metamorphosis into their present pop sound marks certainly one of Okay-pop’s most satisfying evolutions. The group has at all times created nice music, however they’ve managed to mature in a method that feels contemporary, enjoyable and pure. With regards to pop teams, the purpose is absolutely fairly easy: constantly launch sturdy music and put it on the market properly. Twice have succeeded in each these regards, and Set Me Free is one other notch on their belt — albeit a smaller one.
In my thoughts, final 12 months’s Discuss That Discuss stays a profession spotlight — setting expectations excessive for Set Me Free. Naturally, I can’t assist however examine the 2. Although they each exist inside the huge dance pop style, every takes a decidedly totally different strategy. Set Me Free is a punchier exercise, constructed on gurgling electro bass and gusts of textured disco strings. It’s clearly indebted to the post-Future Nostalgia panorama we discover ourselves on this decade, however the aesthetic works for Twice.
A track with this particular vibe tends to be a surefire hit for me, which implies I get nitpicky in regards to the small issues. Set Me Free’s opening verse gives an ideal set-up, unveiling a sticky melody that delivers Okay-pop angle with out skimping on the hooks. The refrain pulls us upward, flanked by these icy strings. However, the melody is a bit repetitive for my style. I’m not saying I don’t prefer it. I simply want it grew into one thing extra spectacular because the monitor went on. As a substitute, the association sticks in a single gear, forcing the verses (and particularly the second pre-chorus) to do a lot of the heavy lifting. And, the bridge is a complete vitality drain. It ought to have opted for an explosive brass throwdown as an alternative of one more perfunctory entice verse. However as I discussed, these are nitpicks. General, Set Me Free is buoyed by the power of its period. It’s a superbly satisfying entry in a string of standout singles from the group.
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